OUR TEAM

We are an international team with vast experience in business and sports specific areas such as talent development, sports-medical services, sports management and organizing international seminars and events. 

Amr Mehanna

Co-Founder & Managing Director

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More than 24 years of diversified experience in the marktet. Amr has extensive  experience in establishing companies, understanding of international business relations and introducing new concepts. He brought a lot of innovations in the field of sportsperformance and fitness to Egypt.

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Amr has a vast network of business relations in Egypt, Europe and other countries.

Amr holds BS in accounting and is a CIM chartered marketer. 

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Wouter Lagendijk

Co-Founder & Managing Director

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Wouter has more than 20 years of diversified experience in business development, innovation and marketing. Wouter has extensive experience in international marketing and sports and has a broad network Europe and Middle East.

Wouter holds a university degree in Economics and Business Development from the Erasmus University in Rotterdam.

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